2.4.8 – Location (Level AAA)

Let users know where they are on your website

Some of your users will have problems understanding the structure of your website. They can get lost, especially during interactions like checkouts that take place over a few pages. You can help your users by making it clear where they are on your website.

This might be as simple as adding breadcrumbs and a sitemap to your website.

What to do

  • Use breadcrumbs to help with navigation. Show the sequence a user is following and where they are in that sequence. For example: You are here: Home > Fish > Bass; and
  • Add a sitemap page to your website (see Guideline 2.4.5) so your users have another way of finding what they want. Add a link to the sitemap somewhere prominent like the header.


  • Use full page titles for breadcrumbs when they are 1-3 words long (otherwise they get too long to be displayed).
  • Abbreviate longer titles to make them easier to read (for example, ‘A Guide To Exotic Fish’ could just as well be ‘Exotic Fish’ for the purpose of a breadcrumb).
  • For a process that takes a few pages (like a shopping cart), show all the steps in the process and highlight where the user is.
  • If a page has a too many breadcrumbs, perhaps your website could be better organised.
  • Use your page titles in your sitemap, organised under subheadings.

See also

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